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Pressemitteilungen & Medienberichterstattung

Gattermann-Itschert, T., & Thonemann, U. W. (2022)

Gattermann-Itschert, T., & Thonemann, U. W. (2022).

„Proactive Customer Retention Management in a Non-Contractual B2b Setting Based on Churn Prediction with Random Forests.“ Industrial Marketing Management, 107, 134–147.

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