Social and economic behavior is shaping almost all aspects of our lives. But it does not only influence the actions of individuals. Behavior and its underlying motivation and cognition, also affects the success of societies, politics, markets and organizations. Understanding its determinants, and how it can be ‘managed’, is thus of crucial importance for understanding and addressing major challenges to society and humanity.

C-SEB aims to develop an empirically based theory of the institutions that define economic incentives and of the conditions that influence information processing in social and economic contexts. Using a behavioral economics and social cognition approach, the center examines how these mechanisms can be designed and manipulated. C-SEB seeks to build a bridge between laboratory research and real-world contexts in order to contribute to solutions to contemporary challenges in the economy.