For their paper “Negativity bias, positivity bias, and valence asymmetries: Explaining the differential processing of positive and negative information”, Christian Unkelbach, Hans Alves, and Alex Koch received the renowned Best Social Cognition Paper Award 2020 of the International Social Cognition Network. In their paper, the authors provide a new theoretical explanation for the negativity bias, in which bad things are perceived as stronger than good things. The selection committee acknowledges this outstanding article, whose contribution goes far beyond the usual.